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September 18, 2009

Big National Debut!

A few months back, we posted about winning the Xerox Solid Ink Print Sample Contest (in the Graphic Arts category). We were pleased to have been recognized by a huge, multinational company and to have won a Mac laptop. Even better, Xerox was going to feature us in an upcoming newsletter. Since then, we have been spending money hand over fist in anticipation of the catapult to fame and riches that was sure to come as soon as we had Xerox's public endorsement.

I should have known better.

Yesterday, Robbi received her copy of the Xerox Office Advisor, a sort of e-newsletter they send around to their customers. We were excited when we saw the familiar banner.

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We held our breath in anticipation of what Xerox would have to say about us. Surely, such a large and well-off company would have hired literary critics and art historians to carefully examine and critique the work we had submitted. Surely they would present elaborate essays describing the nuanced ways in which we were exploiting the inherent tension between images and words and the richness of expression that resulted. Surely they would include dozens of screenshots of the work itself, that people across this big round world might have a first-hand look at what we do.

I should have known better.

I should have known that given the opportunity, large, multinational corporations exploit every opportunity to endorse themselves.

I should have known that, given the opportunity, large, multinational corporations misspell the name of the press to which they are awarding the top prize.

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Part of the submission requirements was a sheet of short-answer questions. Looks like they were pleased by my enthusiasm for the Phaser, which I must admit, has been a very fine printer.

If you own a large, multinational corporation and would like to engage in a slightly more thorough investigation of Idiots'Books and its many mysteries, please give me a call. As long as you have a Mac laptop you're willing to part with.

Posted by bogenamp at September 18, 2009 08:39 AM